{"id":13937,"date":"2020-01-02T12:17:43","date_gmt":"2020-01-02T12:17:43","guid":{"rendered":"https:\/\/www.andira.org.mx\/home\/?p=13937"},"modified":"2018-11-19T18:33:30","modified_gmt":"2018-11-19T18:33:30","slug":"pueden-los-minoristas-reducir-su-huella-ecologica-mediante-el-e-commerce","status":"publish","type":"post","link":"https:\/\/www.andira.org.mx\/home\/2020\/01\/02\/pueden-los-minoristas-reducir-su-huella-ecologica-mediante-el-e-commerce\/","title":{"rendered":"\u00bfPueden los minoristas reducir su huella ecol\u00f3gica mediante el E-COMMERCE?"},"content":{"rendered":"<p>La penetraci\u00f3n del e-commerce en el comercio minorista se ha duplicado desde 2010<\/p>\n<p><strong>Compras en l\u00ednea en M\u00e9xico de mayo a julio de 2017*<\/strong><\/p>\n<p><strong><img loading=\"lazy\" class=\"aligncenter wp-image-13942\" src=\"https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002949.jpg\" alt=\"\" width=\"600\" height=\"239\" srcset=\"https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002949.jpg 800w, https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002949-300x119.jpg 300w, https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002949-768x305.jpg 768w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>El comercio electr\u00f3nico o e-commerce contribuye a la huella de carbono de los minoristas<\/strong><\/p>\n<p>Comprar en l\u00ednea, en promedio, produce m\u00e1s emisiones por art\u00edculo que comprar en la tienda porque:<\/p>\n<p><strong><img loading=\"lazy\" class=\"aligncenter wp-image-13941\" src=\"https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002948.jpg\" alt=\"\" width=\"630\" height=\"108\" srcset=\"https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002948.jpg 900w, https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002948-300x51.jpg 300w, https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002948-768x131.jpg 768w\" sizes=\"(max-width: 630px) 100vw, 630px\" \/>Las compras agrupadas reducen las emisiones y reducen los costos<\/strong><\/p>\n<p><strong><img loading=\"lazy\" class=\"aligncenter wp-image-13940\" src=\"https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002947.jpg\" alt=\"\" width=\"600\" height=\"250\" srcset=\"https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002947.jpg 800w, https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002947-300x125.jpg 300w, https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002947-768x320.jpg 768w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>Si cada transacci\u00f3n de e-commerce tuviera &#8230;<\/strong><\/p>\n<p><strong><img loading=\"lazy\" class=\"aligncenter wp-image-13939\" src=\"https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002946.jpg\" alt=\"\" width=\"600\" height=\"250\" srcset=\"https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002946.jpg 800w, https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002946-300x125.jpg 300w, https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002946-768x320.jpg 768w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><img loading=\"lazy\" class=\"alignright wp-image-13938\" src=\"https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002945.jpg\" alt=\"\" width=\"400\" height=\"177\" srcset=\"https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002945.jpg 800w, https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002945-300x132.jpg 300w, https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002945-768x339.jpg 768w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/>Cuatro maneras en que los minoristas pueden reducir sus emisiones:<\/strong><\/p>\n<p><strong>Fomentar la recolecci\u00f3n en la tienda.<\/strong> Ofrecer un servicio gratuito de recolecci\u00f3n en tienda para los clientes que compren en l\u00ednea<\/p>\n<p><strong>Minimizar el total de viajes del cliente. <\/strong>Establecer tiendas o lugares de recolecci\u00f3n sobre las rutas diarias de los clientes u otras diligencias<\/p>\n<p><strong>Reducir los viajes dedicados de los clientes. <\/strong>Asociarse con los servicios de entrega bajo demanda para combinar pedidos y minimizar el kilometraje<\/p>\n<p><strong>Enviar desde tiendas locales. <\/strong>Evitar viajes m\u00e1s largos realizando los env\u00edos desde tiendas locales en lugar de centros de distribuci\u00f3n<\/p>\n<p style=\"text-align: right;\">Fuente de la infograf\u00eda: Bain &amp; Company<\/p>\n<p style=\"text-align: right;\">Tomada de Revista Cero Grados Celsius<\/p>\n","protected":false},"excerpt":{"rendered":"<p>La penetraci\u00f3n del e-commerce en el comercio minorista se ha duplicado desde 2010 Compras en l\u00ednea en M\u00e9xico de mayo a julio de 2017* El comercio electr\u00f3nico o e-commerce contribuye a la huella de carbono de los minoristas Comprar en l\u00ednea, en promedio, produce m\u00e1s emisiones por art\u00edculo que comprar en la tienda porque: Las [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":13943,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[55],"tags":[58,63],"featured_image_src":{"landsacpe":["https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002950-926x445.jpg",926,445,true],"list":["https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002950-463x348.jpg",463,348,true],"medium":["https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002950-300x225.jpg",300,225,true],"full":["https:\/\/www.andira.org.mx\/home\/wp-content\/uploads\/2018\/08\/A0AN0002950.jpg",926,696,false]},"_links":{"self":[{"href":"https:\/\/www.andira.org.mx\/home\/wp-json\/wp\/v2\/posts\/13937"}],"collection":[{"href":"https:\/\/www.andira.org.mx\/home\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.andira.org.mx\/home\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.andira.org.mx\/home\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.andira.org.mx\/home\/wp-json\/wp\/v2\/comments?post=13937"}],"version-history":[{"count":1,"href":"https:\/\/www.andira.org.mx\/home\/wp-json\/wp\/v2\/posts\/13937\/revisions"}],"predecessor-version":[{"id":13944,"href":"https:\/\/www.andira.org.mx\/home\/wp-json\/wp\/v2\/posts\/13937\/revisions\/13944"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.andira.org.mx\/home\/wp-json\/wp\/v2\/media\/13943"}],"wp:attachment":[{"href":"https:\/\/www.andira.org.mx\/home\/wp-json\/wp\/v2\/media?parent=13937"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.andira.org.mx\/home\/wp-json\/wp\/v2\/categories?post=13937"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.andira.org.mx\/home\/wp-json\/wp\/v2\/tags?post=13937"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}